Most school heads will say that after great teaching, effective communication is one of the key areas they are always looking to improve. It’s not only important to impress official bodies like Ofsted but is critical for creating better engagement with stakeholders such as parents.
How you get your message out there and make your school stand out from the crowd has never been more important.
One area where this can be achieved, of course, is with a really good website. Online is usually the first place people check when they want to find out something about you. Parents, of course, will use it to access important information. But there are a lot more options you can include and plenty that a carefully crafted school website can do for engagement and your local standing.